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300-page iPhone bill
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300-page iPhone bill : ウィキペディア英語版
300-page iPhone bill

A 300-page iPhone bill from AT&T Mobility mailed in a box〔 was the subject of a viral video made by YouTube personality Justine Ezarik, best known as iJustine, which became an Internet meme in August 2007.〔〔〔 Ezarik's video focused on the unnecessary waste of paper, as the detailed bill itemized all data transfers made during the billing period, including every email and text message. Stories of unexpected billing issues began to circulate in blogs and the technical press after the Apple iPhone's heavily advertised and anticipated release,〔〔 but this video clip brought the voluminous bills to the attention of the mass media.
Ten days later, after the video had been viewed more than 3 million times on the Internet〔〔 and had received international news coverage, AT&T sent iPhone users a text message outlining changes in its billing practices.〔〔 The information technology magazine ''Computerworld'' included this incident in its list of "Technology's 10 Most Mortifying Moments".〔〔
== Background ==

Apple released the iPhone in the United States with a software "lock" so it could only be used on the AT&T Mobility network.〔 After purchase, buyers activated their iPhone's AT&T service contract using the Apple iTunes software,〔 during which buyers had the ability to choose their billing preference; however, if no option was specified during activation, AT&T defaulted to detailed billing.〔 Detailed billing itemized every data transfer, including background traffic for e-mail, text messaging, and Web browsing.〔 This generated a large number of entries on the detailed bills.〔
After a month's time,〔 as early adopters started receiving their first monthly bills, stories of unusually large and expensive iPhone bills began to circulate. The 300-page bill was exceptional, but other heavy users received 50- to 100-page bills.〔 One of the first to attract wider attention was from Ben Kuchera, gaming editor for the technology-related website ''Ars Technica'', who described his 34-sheet, double-sided bill and another 104-page bill sent to a colleague,〔〔 writing, "While many of us have had smart-phones for some time, we've never seen a bill like this."〔 However, it was the release of Justine Ezarik's video that acted as a catalyst to bring widespread media attention to this aspect of the iPhone story.〔

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「300-page iPhone bill」の詳細全文を読む



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